Social Media Workshop

Learn how to effectively advocate for agriculture in the digital age by exploring social media with the Promotion & Education Committee.
The Committee has organized a free, one-hour virtual workshop to take place Tuesday, Oct. 10 at 7 p.m. The “Advocacy through Social Media” workshop is open to all Delaware Farm Bureau members.

Johnna Miller, American Farm Bureau Federation Senior Director of Media and Advocacy Training in the Leadership, Education, and Engagement Department, will present a wealth of knowledge and experience in agricultural advocacy and social media strategy during this event as the expert speaker.

Her insights have helped Farm Bureau members across the country amplify their voices, drive engagement, and affect meaningful change within the agriculture industry.

Miller will dive into the world of social media and its potential for agricultural advocacy, offering a great blend of information for both seasoned social media users or those just starting out.

Topics covered will include:

• Crafting compelling messages that resonate with your audience,
• Leveraging different social media platforms for maximum impact,
• Strategies to increase engagement and grow your online presence, and
• Navigating potential challenges and controversies on social media.

In an increasingly digital world, effective communication on social media platforms is essential for advocating for agriculture. By attending this workshop, you’ll gain the skills and confidence to use social media as a powerful tool to:

• Share your agricultural story with a broader audience,
• Counter misinformation and educate the public about farming practices,
• Connect with consumers, policymakers, and influencers,
• Strengthen the reputation of Delaware’s agricultural community, and
• Make a positive impact on agricultural policies and decisions.

Don’t miss this opportunity to learn from an expert in the field.